Published: August 28, 2026 | Jon Tennant
The vertical development signaling where downtown Raleigh is heading
Jon Tennant breaks down The Creamery — a 37-story mixed-use tower coming to downtown Raleigh — and what it means for Triangle real estate.
Hey friends. Raleigh keeps building and the latest announcement is one of the biggest yet. A 37-story mixed-use tower called The Creamery is coming to downtown Raleigh, and in this video I break down what it means for the city and what it means for real estate in the Triangle.
If you have been watching the transformation of downtown Raleigh over the last several years, The Creamery is the kind of project that signals where this city is heading. Towers of this size do not go up in markets that are stalling. They go up in markets where developers have enough confidence in long-term demand to commit hundreds of millions of dollars.
Projects like this typically bring residential units, hotel space, ground-floor retail, and in many cases office space all stacked into one vertical development. That density changes the character of the surrounding blocks. Restaurants follow residential. Retail follows foot traffic. Property values follow both.
We have seen this pattern play out in Charlotte, Nashville, and other southeastern cities that have been building vertical for longer than Raleigh. The Triangle is now entering that phase of its growth story.
What it means for real estate in the surrounding area is straightforward. More density downtown attracts more people who want to live nearby. That creates upward pressure on values in walkable neighborhoods adjacent to downtown Raleigh including areas like Glenwood South, Warehouse District, Person Street, and others that are already strong markets.
For buyers who have been looking at downtown Raleigh condos or urban-adjacent neighborhoods, the direction of development is relevant context. The investment flowing into this market is not slowing down.
Watch the full breakdown in the video above. And if you have questions about what this kind of growth means for buying or investing in Raleigh right now, reach out.
Watch the full breakdown above, and if you want to talk about what this kind of growth means for your buying or investing plans, Jon is always a call or text away.